2026 State of the Retail Flooring Industry Report

Growth is normalizing. The gap between top performers and everyone else is widening.

The 2026 State of the Retail Flooring Industry Report reveals how leading flooring retailers are protecting margin, tightening execution, and outperforming peers as the market resets. Built on insights from nearly 200 flooring retailers and 1,300 homeowners, this report delivers the benchmarks that matter most for 2026.

SOI Report 2026 - Graphic

What the Data Shows:

  • 31% of top performers expect 21%+ growth, even as most retailers plan for single-digit gains

  • 58% of retailers convert over 30% of inquiries, making every missed lead costly

  • 80% offer financing, yet most use it on less than 5% of jobs

  • Most installation claims cost $1,000–$3,500, erasing profit fast

  • Top performers invest in systems at just 3–10 employees, compounding results early

Why It Matters:

In 2026, success isn’t defined by demand. It’s defined by execution — across pricing discipline, installation quality, customer experience, and operational visibility.

This report shows where top performers are pulling ahead — and where others are falling behind.

About the Report:

Surveyed nearly 200 flooring store owners and operators (Nov–Dec 2025).

Top performers achieved 30%+ net margins or 20%+ annual growth.

If you want to see how your business stacks up — and what to focus on next — download the report.

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